商業(yè)策劃書，也稱作商業(yè)計(jì)劃書。是指為一個(gè)商業(yè)發(fā)展計(jì)劃而做的書面文件。一般商業(yè)策劃書都是以投資人或相關(guān)利益載體為目標(biāo)閱讀者，從而說服他們進(jìn)行投資或合作。

The first chapter is the basic situation of the company

One, the item company and Associate Company

In two, the organizational structure of the company

Three, company management layer

Four, the history of financial operations

In five, history of management and marketing

In six, the company location

In seven, the company development strategy

In eight, the company internal control management

The second chapter introduces the project product

One, product / service description ( classification, name, specifications, models, yield, price etc. )

Two, product characteristics

Three, product trademark registration

Four, product replacement cycle

Five, product standard

In six, the production of raw materials

Seven, product processing technology

In eight, the main production line equipment

Nine, the core production equipment

Ten, research and development

1 developing \ / product to be developed.

The company has 2 research and development achievements and advanced technology

3 R & D plan and schedule

4 strategies of intellectual property

5 company's existing technology development resources and technical reserves

6 intangible assets ( trademark intellectual property patent)

In eleven, the product after sale service network and user technical support

In twelve, the geographic location of the project and background

In thirteen, the project construction scheme

Chapter third project industry and market analysis

One, industry ( industry development history and trend of the industry, which changes to the product profit, profit impact is bigger, to enter the industry technology

Barriers, trade barriers. Policy constraints, industry market analysis and forecasting )

Two, product raw material market analysis

In three, the target area product supply and demand (the target market analysis )

Four, product market supply situation analysis

Five, product market demand situation analysis

Six, product market equilibrium analysis

Seven, product sales channel analysis

Eight, competition situation and analysis

The 1 competitors

In 2 the company and the industry the five major competitive comparison

Nine, access to industry and policy environment analysis

Ten, product market is forecasted

Chapter fourth project product development strategy and marketing plan

One, project execution strategy

In two, project cooperation scheme

In three, the company development strategy

Four, the market rapid response system ( IIS ) construction

Five, enterprise safety management system ( SHE ) construction

Six, product sale cost and sale price basis for

Seven, product marketing strategy

1 in the establishment of sales network, sales channels, established agents, distributors of strategy and Implementation

2 in the advertisement promotion strategy and Implementation

3 in the product sales price strategy and Implementation

4 in the establishment of good sales team 's strategy and Implementation

Seven, product sales agent system

Eight, product sales plan

Nine, products after sale service strategy and Implementation

登尼特（江西）有限公司成立于2011年4月。公司注冊資本300萬。擁有一支高標(biāo)準(zhǔn)文案策劃團(tuán)隊(duì)。擅長給項(xiàng)目人和投資商撰寫各類商業(yè)計(jì)劃書、可行性研究報(bào)告、項(xiàng)目計(jì)劃書、各類項(xiàng)目簡報(bào)等高標(biāo)準(zhǔn)、高質(zhì)量、高水平的文案撰寫及咨詢服務(wù)。南昌登尼特公司文案策劃團(tuán)隊(duì)在南昌擁有豐富的撰寫各類商業(yè)報(bào)告書和可行性研究報(bào)告的經(jīng)驗(yàn)。超值的服務(wù)和良好的口碑，始終處與業(yè)內(nèi)領(lǐng)先地位。

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